# Assets — Aesthetica Dental (Naperville IL)

## Reply email
Good to hear from you, Lina — Here's the video: {VIDEO_LINK} I searched the way a new patient in Naperville would, and found one clinic quietly pulling the local demand you're well-placed to win — it's all in there, under 3 minutes. Beyond that one quick fix, the bigger shift is becoming the clinic AI assistants and Google actually name when someone is deciding where to book. If it's useful, let's grab 15-20 minutes by phone — I'll walk you (or whoever runs your marketing) through exactly which searches to win first and how. Two times that work my end: Tuesday 23 Jun, 10:30am (Chicago time) or Thursday 25 Jun, 8:50am (Chicago time). Best, Alex

## Video script
[face to camera] Hi Lina, Alex here — quick one, about ninety seconds, on one specific opportunity for Aesthetica Dental. [screen: Google search bar] I did what your patients do and searched 'med spa Naperville IL' — that's around 210 searches a month in your area. [screen: results scrolling] Here's what stood out: when I dug into who's actually capturing the local demand, one name kept surfacing — Smiles by Dr Gibson — pulling 320 searches a month and owning that discovery, while Aesthetica isn't showing up for the generic searches that bring brand-new patients. [screen: your Google profile] And that's the part worth fixing, because your profile is strong — 4.7 stars from 71 reviews — you've earned the trust, you're just not in the answer when someone searches without knowing your name yet. [screen: simple before-and-after diagram] The fix is making your site the one Google and the AI assistants reach for on those non-branded searches. We get our clients consistently outranking their competition in both Google and AI search. [face to camera] We work with private healthcare clinics across the US, UK and Canada, and AI search is the single biggest opportunity right now. If you've got 15-20 minutes, I'll show you exactly where to start — Tuesday 23 Jun at 10:30am or Thursday 25 Jun at 8:50am, Chicago time. Best, Alex

## Recap line (for follow-ups)
Aesthetica Dental isn't surfacing for the ~210/mo non-branded 'med spa Naperville IL' searches that bring new patients, while a local competitor (Smiles by Dr Gibson) owns its 320/mo discovery — despite Aesthetica's strong 4.7★, 71-review profile.

## Slots offered
- Tuesday 23 Jun, 10:30am (Chicago time)
- Thursday 25 Jun, 8:50am (Chicago time)


## Confidence notes
- Heads-up for Hugo: the confirmed keyword_gap term 'dr gibson dentist' is a competitor's branded/dental term, while 'Aesthetica Dental' is filed as a med spa with service term 'med spa Naperville IL' — worth a quick human sanity-check that the competitor/term fit is right before this goes out.