{ "mirror": "Ha, you caught me right as I was clearing the inbox, Jaime. Here it is:", "email_body": "Ha, you caught me right as I was clearing the inbox, Jaime. Here it is:\n\n{VIDEO_LINK}\n\nA short video showing where AI assistants and Google point patients instead of Midwest Dizziness and Balance Institute.\n\nBest next step is a quick 15-20 min call with me. I'll walk you through what we're seeing and what needs to be done to fix it. Happy to have whoever owns your marketing on it too.\n\nGrab whichever time works in our live calendar: {BOOKING_LINK}\n\nBest, Hugo", "video_script": "[Face to camera] Hi Jaime, Hugo here. I found one specific opportunity for Midwest Dizziness and Balance Institute that I want to show you.\n[Screen: search bar] I did what your patients do and searched 'wellness clinic Chesterfield MO'.\n[Screen: AI answer and results] Restore shows up. Midwest Dizziness and Balance Institute is nowhere in that answer.\nThat means when someone in Chesterfield asks an AI assistant or Google for a wellness clinic, they get pointed to your competitor, not to you.\n[Screen: audit doc] The fix is simple in concept. We make your site the one AI engines and Google reach for when people search the service itself, not just your clinic name.\nThis is exactly what we do. We get our clients consistently outranking their competition in both Google and AI search.\nWe work with private healthcare clinics across the US, UK and Canada, and AI-search visibility is the single biggest opportunity right now.\n[Face to camera] Best next step is a quick 15-20 min call. Grab whichever time works in our calendar and I'll walk you through exactly what needs to happen. Thanks Jaime.", "recap_line": "When patients search 'wellness clinic Chesterfield MO', Restore shows up in the AI and Google answers and Midwest Dizziness and Balance Institute is absent.", "video_topics": "your AI visibility, the competitor showing up instead, and a quick fix", "confidence_notes": [ "No booking slots were provided, so the email points to the live calendar rather than offering two specific times.", "No search volume was confirmed for the service term, so no volume figures are claimed anywhere.", "Gap is ai_search_visibility: client is absent for the non-branded service searches while Restore appears; GBP (4.3 stars, 51 reviews) is a genuine strength and is not framed as a gap." ], "doc_headline": "AI & Search Visibility: Midwest Dizziness and Balance Institute, Chesterfield MO", "doc_intro": "When patients look for a clinic like yours, they increasingly ask AI assistants like ChatGPT and Gemini, or search Google, before they ever type your name. Midwest Dizziness and Balance Institute shows up well for its own name and holds a strong Google Business Profile. The pattern below is the problem: for the non-branded searches that bring in brand new patients, you are not appearing and competitors like Restore are.", "ai_rows": [ { "query": "wellness clinic Chesterfield MO", "visibility": "Not visible", "who_instead": "Restore (restore.com) appears, alongside jamesclinic.com, chamberofcommerce.com, lunarishealth.com and cereset.com." }, { "query": "best wellness clinic Chesterfield MO", "visibility": "Not visible", "who_instead": "chamberofcommerce.com and jamesclinic.com lead, with Restore (restore.com) and two hormone-focused listings also appearing." }, { "query": "top rated wellness clinic Chesterfield MO", "visibility": "Not visible", "who_instead": "General directories and listings surface here. No single clinic owns this answer, which makes it winnable." } ], "seo_bullets": [ "Google Business Profile is strong: 4.3 stars from 51 reviews.", "Not visible across all three non-branded discovery searches tested.", "Restore appears for two of the three tested queries; Midwest Dizziness and Balance Institute appears for none." ], "cost_para": "The patients who search generically for a wellness clinic in Chesterfield, rather than by your name, are the ready-to-book ones you have never met. Right now those answers are filled by Restore and a handful of directories, so those high-intent patients never see Midwest Dizziness and Balance Institute. Every one of those searches is a new patient decided before you were ever in the running.", "opportunity_para": "Winning looks like being the clinic AI assistants and Google surface when people search the service itself in Chesterfield, not just your name. One of those top slots for 'top rated wellness clinic Chesterfield MO' has no clinic owning it yet, so it is genuinely winnable. Your strong 4.3 star, 51 review profile means you are already trusted, which makes you well placed to capture these searches fast once the visibility is built.", "cost_para_note": "", "priority_moves": [ { "title": "Win the non-branded service searches", "detail": "Build and structure pages that target 'wellness clinic Chesterfield MO' and its variants so you appear where Restore currently does, not just for your own name." }, { "title": "Structure content for AI answer engines", "detail": "Format your key pages and FAQs so ChatGPT, Gemini and Google can cite you directly as the answer, which is how new patients now discover clinics." }, { "title": "Claim the open 'top rated' query", "detail": "No single clinic owns 'top rated wellness clinic Chesterfield MO' yet, so targeted, review-backed content can take that answer quickly." }, { "title": "Turn reviews into local authority", "detail": "Leverage your 4.3 star, 51 review profile with consistent local signals so AI and Google treat you as the trusted Chesterfield choice." } ], "primary_gap": "ai_search_visibility", "_facts": { "clinic": "Midwest Dizziness and Balance Institute", "city": "Chesterfield MO", "clinic_type": "wellness clinic", "service_search_term": "wellness clinic Chesterfield MO", "named_competitor": "Restore", "competitor_domain": "restore.com", "competitor_appears_for_query": "wellness clinic Chesterfield MO", "client_absent_for_query": "wellness clinic Chesterfield MO", "client_rank_when_present": null, "client_semrush_rank_top100": null, "search_volume": null, "search_volume_term": "wellness clinic Chesterfield MO", "competitor_owned_keywords": [], "strengths_do_not_attack": [ "Google Business Profile is strong: 4.3\u2605 from 51 reviews" ], "approved_proof_points": [ "we get our clients consistently outranking their competition in both Google and AI search", "our average client stays with us well over a year", "we've had clients double their revenue" ], "PRIMARY_GAP": "ai_search_visibility", "already_visible_on_ai_search": false, "keyword_gap": null, "gbp": { "rating": 4.3, "reviews": 51 }, "ai_rows": [ { "query": "wellness clinic Chesterfield MO", "client_rank": null, "competitors": [ "restore.com", "jamesclinic.com", "chamberofcommerce.com", "lunarishealth.com", "cereset.com" ] }, { "query": "best wellness clinic Chesterfield MO", "client_rank": null, "competitors": [ "chamberofcommerce.com", "jamesclinic.com", "chesterfield-mo.testosteronepatch.org", "chesterfield-mo.male-hormone.org", "restore.com" ] }, { "query": "top rated wellness clinic Chesterfield MO", "client_rank": null, "competitors": [] } ], "seo_stats": { "authority": null, "organic_keywords": null } }, "_slots": { "tz": "America/Chicago", "total_available": 0, "sane_count": 0, "slots": [], "booking_link": "https://link.growpatiently.com/widget/booking/eEo95BMtLe2JI2cfZ9Ay", "warning": "Few/no slots in 8am-6pm lead-local \u2014 calendar availability is set to UK hours; fix for US campaigns." }, "_lead": { "first": "Jaime", "clinic": "Midwest Dizziness and Balance Institute", "city": "Chesterfield MO", "sender": "Hugo", "domain": "dizzybalance.com", "logo_url": "https://static.wixstatic.com/media/09e231_122b41123a2344b2940957fd34912447%7Emv2.png/v1/fit/w_2500,h_1330,al_c/09e231_122b41123a2344b2940957fd34912447%7Emv2.png" } }