AI and Search Visibility: Idaho Center for Reproductive Medicine, Boise ID
AI & Search Visibility Audit · 2026-06-26
What a patient sees on Google — and when they ask AI
1
Cnyfertility
cnyfertility.com
2
Bloomwh
bloomwh.com
3
Marenfertility
marenfertility.com
✗ IDAHO CENTER FOR REPRODUCTIVE MEDICINE PC doesn’t appear — so patients never see you at this moment.
When patients in Boise research a fertility clinic through AI assistants like ChatGPT and Gemini or through Google, Idaho Center for Reproductive Medicine shows up strongly for its own name and for the core term 'fertility clinic Boise', where you hold the top spot. The picture changes for the question-led searches patients run earlier in their journey. There, competitors answer first and you are largely invisible, which is where new patients are quietly being lost.
Visibility by patient search — AI & Google
| What a patient searches | Your visibility | Who shows up instead |
|---|---|---|
| “fertility clinic Boise ID” | Position 1 | You hold the top spot here. CNY Fertility, Bloom and Maren Fertility also appear on this search. |
| “best fertility clinic Boise ID” | Position 2 | Bloom ranks above you, with Fertility Share, Women's Health Boise and Shady Grove Fertility also present. |
| “top rated fertility clinic Boise ID” | Not visible | General directories and listings, no single clinic owns it. |
The underlying data
- You already rank for roughly 1,725 organic keywords, so the foundation is there.
- You hold position one for 'fertility clinic Boise' but are not visible for non-branded patient questions like 'does hydrosalpinx cause weight gain' (around 170 searches a month).
- That question is currently owned by Nahal Fertility, not by you.
- The pattern is clear. You win searches for your own name and main service term, and lose the question-led searches that reach new patients earlier.
What this gap is costing you
Every month, patients in Boise type questions like 'does hydrosalpinx cause weight gain' before they ever search for a clinic by name. Right now Nahal Fertility and others answer those questions, so those high-intent patients meet a competitor first and often never reach you. That is roughly 170 people a month on a single question, before you count the many other questions you are not yet answering.
There’s more
This is the snapshot. The full breakdown — including the exact moves we’d make to get IDAHO CENTER FOR REPRODUCTIVE MEDICINE PC showing up — is what we’ll walk through together. Grab a time below and I’ll take you through all of it.