AI & Search Visibility: originelle.com
AI & Search Visibility Audit · 2026-06-27
⚲ fertility clinic
What a patient sees on Google — and when they ask AI
✗ originelle.com doesn’t appear — so patients never see you at this moment.
When patients research a fertility clinic through AI assistants like ChatGPT and Gemini, or through a plain Google search, originelle.com shows up reliably for its own name but not for the searches that bring in new patients. Ask either one for a 'fertility clinic' and the answer points to competitors instead. This is the pattern below: visible when someone already knows you, absent at the exact moment a new patient is choosing where to go.
Visibility by patient search — AI & Google
| What a patient searches | Your visibility | Who shows up instead |
|---|
| “fertility clinic” | Not visible | Selectivf (selectivf.com) leads the results, with CCRM IVF (ccrmivf.com), US News (health.usnews.com), First Fertility (firstfertility.com) and Fertility Specialists Network (fertilityspecialistsnetwork.com) also filling the answers ahead of originelle.com. |
The underlying data
- 'fertility clinic' draws around 8,100 searches a month, and originelle.com does not appear for it.
- Google Business Profile is a real asset to build on: 3.1 stars across 136 reviews.
- Five competitors fill the first results for 'fertility clinic', led by selectivf.com, capturing patients before originelle.com is ever seen.
What this gap is costing you
Every month, the high intent patients who search 'fertility clinic' rather than your name never see originelle.com, because Selectivf and a handful of directories fill those answers first. With roughly 8,100 of those searches happening monthly, these are ready to book people who are choosing a clinic right now. Right now that choice is being made on pages where you don't appear.
What winning looks like
Winning here means being the clinic that AI assistants and Google surface when someone asks for a fertility clinic, not only when they already know your name. With 136 reviews behind your Google Business Profile and an established site, originelle.com has the credibility signals to climb quickly once the right pages and structure are in place. That existing reputation is exactly what makes these non branded discovery searches winnable fast.
Where we’d start
1
Win the non branded service term
Build out dedicated, in depth pages for 'fertility clinic' and the related treatment searches so originelle.com competes directly with Selectivf on the terms that bring new patients.
2
Structure content for AI answer engines
Add clear questions, answers and schema markup so ChatGPT, Gemini and Google can confidently cite originelle.com as the clinic to recommend.
3
Turn reviews into ranking authority
Leverage the 136 Google reviews and the Business Profile to strengthen local and trust signals that both search and AI assistants weigh heavily.
4
Map and close the competitor gap
Track exactly which queries Selectivf and the directories own, then target them one by one until originelle.com appears where patients are actually searching.
What’s already working in your favour: Google Business Profile is strong: 3.1★ from 136 reviews.
The opportunity
originelle.com is invisible for 'fertility clinic' (around 8,100 searches a month) while Selectivf shows up for that exact term in both Google and AI search. On a quick 15–20 minute call we’ll show you exactly how we’d get originelle.com into those answers — in Google and the AI assistants your patients now ask first.