AI & Search Visibility — tabularasaretreat.com, London
AI & Search Visibility Audit · 2026-07-20
⚲ clinic London
What a patient sees on Google — and when they ask AI
1
Clevelandcliniclondon.Uk
clevelandcliniclondon.uk
2
Cadoganclinic
cadoganclinic.com
✗ tabularasaretreat.com doesn’t appear — so patients never see you at this moment.
When patients look up tabularasaretreat.com by name, you show up fine. The gap opens on the searches that bring NEW patients. For generic queries like 'clinic London', AI assistants and Google surface competitors such as Cleveland Clinic London while your site is absent. So you win the searches from people who already know you, and lose the ones from people still deciding where to go.
Visibility by patient search — AI & Google
| What a patient searches | Your visibility | Who shows up instead |
|---|
| “clinic London” | Not visible | Cleveland Clinic London (clevelandcliniclondon.uk) leads, alongside cadoganclinic.com, my1health.com and anglomedical.com. The term itself draws ~20 searches/mo. |
| “best clinic London” | Not visible | Directories and press fill the answer: bookclinics.com, londonbest.uk, mylondon.news, cntraveller.com and thewellnesslondon.com. |
| “top rated clinic London” | Not visible | General directories / listings — no single clinic owns it, which makes it winnable. |
The underlying data
- tabularasaretreat.com ranks for 845 organic keywords, but the 'clinic London' discovery searches that introduce new patients aren't among them.
- 'iboga' pulls ~6,600 searches/mo and is currently owned by theibogainstitute.org, not you.
- Related terms 'iboga treatment centers' (~210/mo) and 'iboga wellness institute' (~90/mo) are also captured by theibogainstitute.org.
- Your visible footprint skews branded; the non-branded terms that surface you to new patients are where competitors appear instead.
What this gap is costing you
Every month, patients who are ready to book search generically for a clinic and get shown Cleveland Clinic London and a wall of directories instead of you. Those are high-intent people actively choosing where to go, and they never see tabularasaretreat.com. The iboga terms alone represent thousands of monthly searches landing on a competitor's page rather than yours.
What winning looks like
Winning means being the name AI assistants and Google surface for the non-branded discovery searches, not just the ones where someone already typed your clinic in. You already rank for 845 keywords and have a real site to build on, so the foundation is there. Structuring that authority around the terms new patients actually use is what turns visibility into booked appointments.
Where we’d start
1
Win the iboga discovery terms
Build authoritative, patient-facing content targeting 'iboga' and its variants so tabularasaretreat.com starts capturing the ~6,900 combined monthly searches currently owned by theibogainstitute.org.
2
Structure content for AI answers
Format your key pages so ChatGPT and Gemini can cite you directly when someone asks them to recommend a clinic, using clear questions, answers and schema.
3
Own the generic clinic searches
Target 'clinic London' and 'best/top rated clinic London' with dedicated content and local signals so you appear where Cleveland Clinic London and the directories currently do.
4
Widen beyond branded search
Rebalance your footprint from branded queries toward the non-branded discovery terms that put you in front of patients who don't yet know your name.
The opportunity
When patients search 'clinic London', Cleveland Clinic London appears and tabularasaretreat.com is nowhere on the page or in AI answers. On a quick 15–20 minute call we’ll show you exactly how we’d get tabularasaretreat.com into those answers — in Google and the AI assistants your patients now ask first.