{ "mirror": "Here it is, Mark:", "email_body": "Here it is, Mark:\n{VIDEO_LINK}\nA short video showing where AI assistants and Google point Kirkland patients instead of Webber Chiropractic.\nBest next step is a quick 15-20 min call. I'll walk you through what we're seeing and what needs to be done to fix it. You, or whoever owns your marketing.\nTuesday 23 Jun, 8:30am (Los Angeles time)\nTuesday 30 Jun, 11:30am (Los Angeles time)\nWhich of those works best for you? Or grab another time in our live calendar: {BOOKING_LINK}\nBest, Hugo", "video_script": "[On camera] Hi Mark, Hugo here from Grow Patiently. I put together a quick walkthrough on one specific opportunity for Webber Chiropractic. [screen: Google search bar] I did what your patients do and searched 'functional medicine Kirkland WA'. [screen: results] Truecareintegrative comes up. Webber Chiropractic doesn't. [screen: ChatGPT] Same when I asked AI assistants who to see. They named the competition and never mentioned you. That term gets searched around 20 times a month in your area, and every one of those is a new patient choosing someone else before they ever find you. [screen: your Google profile] The fix is straightforward. You have a 5 star profile with 260 reviews, which is exactly what these engines want to surface. We just need your site and content structured so AI assistants and Google can read you and recommend you for the searches that bring new patients in. We get our clients consistently outranking their competition in both Google and AI search. We work with private healthcare clinics across the US, UK and Canada, and AI search is the single biggest opportunity right now. Best next step is a quick 15-20 minute call. I have Tuesday 23 Jun at 8:30am or Tuesday 30 Jun at 11:30am, Los Angeles time. Grab whichever works and I'll walk you through it. Talk soon.", "recap_line": "When patients search 'functional medicine Kirkland WA' on Google and in AI assistants, Truecareintegrative shows up and Webber Chiropractic is absent.", "video_topics": "your AI visibility, the competitor showing up instead, and a quick fix", "confidence_notes": [ "Gap is AI and search invisibility for the non-branded service term; the practice is strong on reputation so that was never framed as a weakness.", "Search volume for 'functional medicine Kirkland WA' confirmed at 20/mo. The 110/70/140 volumes are chiropractic terms owned by kirklandchiropractor.org, used only in the doc." ], "doc_headline": "AI & Search Visibility: Webber Chiropractic, Kirkland WA", "doc_intro": "When patients in Kirkland look up the practice by name, Webber Chiropractic shows up fine. The picture changes the moment they search the way new patients do. For non-branded terms like 'functional medicine Kirkland WA', across both Google and AI assistants such as ChatGPT and Gemini, the practice is absent while clinics like Truecareintegrative get surfaced instead.", "ai_rows": [ { "query": "functional medicine Kirkland WA", "visibility": "Not visible", "who_instead": "Truecareintegrative, Heal Natural Clinic and Sound Functional Med rank instead. The term draws around 20 searches a month locally." }, { "query": "best functional medicine Kirkland WA", "visibility": "Not visible", "who_instead": "Sofia Health, Truecareintegrative, Sound Functional Med, Heal Natural Clinic and Dr Teresa Richter rank instead." }, { "query": "top rated functional medicine Kirkland WA", "visibility": "Not visible", "who_instead": "General directories and listings. No single clinic owns it." } ], "seo_bullets": [ "107 organic keywords currently indexed for the site.", "'chiropractor care in kirkland' (140/mo) is owned by kirklandchiropractor.org, not Webber.", "'chiropractor kirkland' (110/mo) and 'kirkland chiropractic' (70/mo) also go to kirklandchiropractor.org.", "'functional medicine Kirkland WA' (20/mo) returns competitors like Truecareintegrative, with Webber absent.", "Visible for the practice name, absent for the non-branded searches new patients actually use." ], "cost_para": "Every patient who searches generically for functional medicine in Kirkland is a high intent, ready to book lead. Right now those answers are filled by Truecareintegrative and a handful of directories, so Webber Chiropractic never enters the consideration set. The reputation is strong, but it only helps patients who already know the name.", "opportunity_para": "Winning here means being the clinic that Google and AI assistants name first when someone asks who to see for functional medicine in Kirkland. With a 5 star profile and 260 reviews already in place, Webber has exactly the trust signals these engines reward, so the gap is about visibility and structure, not reputation. That makes it fast to capture.", "priority_moves": [ { "title": "Win the non-branded searches", "detail": "Build and structure pages that target 'functional medicine Kirkland WA' so Google and AI assistants surface Webber for it, not just for the practice name." }, { "title": "Structure content for AI answers", "detail": "Add clear question and answer style content and schema markup so engines like ChatGPT and Gemini can read the clinic and recommend it directly." }, { "title": "Put the reviews to work", "detail": "Surface the 5 star, 260 review reputation across the site and profile so those trust signals feed the same searches new patients use." }, { "title": "Close the local keyword gap", "detail": "Track and reclaim the high volume Kirkland terms competitors currently own, building local authority that compounds across both search and AI." } ], "primary_gap": "ai_search_visibility", "_facts": { "clinic": "Webber Chiropractic", "city": "Kirkland WA", "clinic_type": "functional medicine", "service_search_term": "functional medicine Kirkland WA", "named_competitor": "Truecareintegrative", "competitor_domain": "truecareintegrative.com", "competitor_appears_for_query": "functional medicine Kirkland WA", "client_absent_for_query": "functional medicine Kirkland WA", "client_rank_when_present": null, "client_semrush_rank_top100": null, "search_volume": 20, "search_volume_term": "functional medicine Kirkland WA", "competitor_owned_keywords": [ { "keyword": "chiropractor kirkland", "volume": 110, "owned_by": "kirklandchiropractor.org" }, { "keyword": "kirkland chiropractic", "volume": 70, "owned_by": "kirklandchiropractor.org" }, { "keyword": "chiropractor care in kirkland", "volume": 140, "owned_by": "kirklandchiropractor.org" } ], "strengths_do_not_attack": [ "Google Business Profile is strong: 5\u2605 from 260 reviews" ], "approved_proof_points": [ "we get our clients consistently outranking their competition in both Google and AI search", "our average client stays with us well over a year", "we've had clients double their revenue" ], "PRIMARY_GAP": "ai_search_visibility", "already_visible_on_ai_search": false, "keyword_gap": null, "gbp": { "rating": 5, "reviews": 260 }, "ai_rows": [ { "query": "functional medicine Kirkland WA", "client_rank": null, "competitors": [ "truecareintegrative.com", "healnaturalclinic.com", "soundfunctionalmed.com", "wholehealthdirectory.com", "thinkvida.com" ] }, { "query": "best functional medicine Kirkland WA", "client_rank": null, "competitors": [ "sofiahealth.com", "truecareintegrative.com", "soundfunctionalmed.com", "healnaturalclinic.com", "drteresarichter.com" ] }, { "query": "top rated functional medicine Kirkland WA", "client_rank": null, "competitors": [] } ], "seo_stats": { "authority": null, "organic_keywords": "107" } }, "_slots": { "tz": "America/Los_Angeles", "total_available": 11, "sane_count": 7, "slots": [ { "iso": "2026-06-23T08:30:00-07:00", "label": "Tuesday 23 Jun, 8:30am" }, { "iso": "2026-06-30T11:30:00-07:00", "label": "Tuesday 30 Jun, 11:30am" } ], "booking_link": "https://link.growpatiently.com/widget/booking/eEo95BMtLe2JI2cfZ9Ay", "warning": null }, "_lead": { "first": "Mark", "clinic": "Webber Chiropractic", "city": "Kirkland WA", "sender": "Hugo", "domain": "webberchiropractic.com", "logo_url": "http://static1.squarespace.com/static/67e5e95f2664331f014c9168/t/67e5f2684db9be272ac6ef0b/1743123048076/WebberLogoSite+%281%29.png?format=1500w" } }